Archive for January 18th, 2008
What is Affiliate Marketing?
Friday, January 18th, 2008
Affiliate marketing is a sales process where merchants (a.k.a. advertisers, retailers, brands) can sell and promote their products and services by allowing websites to promote them in exchange for a reward, usually a commission payment.
The industry is well established and has been an active, online revenue generating system since 1994 when Amazon.com launched their own affiliate program. Nowadays affiliate marketing is a multi-million dollar industry attracting the largest names and providing many companies with a sizeable chunk of their sales.
Here are some definitions of some of the most common terms used;
1. Affiliate - An Affiliate is a person or a company that assists the merchant in marketing products and services in return for a commission. This is you!
2. Merchant - A merchant is a person or a company that markets their products and services on the web. Your merchant is the person/company whose program you joined.
3. Tracking and Manageme.... Read More
